Cheque Printing & Mailing Software

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Cheque Printing & Mailing Software

Cheque printing and mailing are among the various business operations that make regular cheque payments and do not wish to depend on their bank for them. Undoubtedly, printing your own cheques is cost-effective, time-saving, and efficient. Automating the process can help you avail far more benefits and further save more time and money.

• Integrate with your accounting software and start making cheque payments instantly
• Print and mail personal and business cheques accurately
• Set up multiple bank accounts
• Print deposit slips along with cheques
• Use in-built cheques templates
• Track payments and keep records

A cheque writing software usually has all the above features. Find below the top 5 cheque printing and mailing software programs available in Australia.

Top 5 Cheque Printing and Mailing Software

1. Dataline

Known for their MICR cheque solutions, Dataline provides cheque processing and printing solutions all across the country. Their cheques offer bank-level security with several safety features such as password protection, toner detection, front panel locks, security fonts, and the use of the MICR technology. Companies can write and print cheques with adherence to the Australian banking standards with the help of Dataline’s cheque writing program.

• Avoid storing pre-printed inventory as Dataline can help you write cheques from scratch
• Cut down cheque processing costs and pay for only what you print
• You can select from among blank cheque stock and pre-printed cheque stock options for cheque printing
• Print high-quality cheques that look exactly the same as printed by your bank

2. Premiercheque+

Premiercheque+ is one of the many software programs developed and maintained by Hague Australia. It is one of the leading cheque printing software in the country by striving to print secure cheques that are compliant with banking regulations and cheque production standards. Premiercheque+ can help print up to 70 pages at a time, hence saving time and effort.

• Cheques printed through premiercheque+ software are fraud-proof with features like security ink, holograms, custom security design, micro text, and more
• Businesses can add their brand logo to their cheques and customize them with corporate messaging. You can choose from among a variety of colors, finishing, and formats
• Print A4 cheque remittances, foreign drafts, checkbooks, and dividend warrants swiftly through their online cheque writing solutions

3. Secure Print

PostGrid’s secure print feature prints the cheques for all Pacific Island, New Zealand, and Australian banks. As a member of the APCA (Australian Payment Clearing Association), Secure Print strives to adhere to strict cheque format standards with high-level security. They have several pre-built templates for all the commonly used accounting software systems such as MYOB, Quicken, and LEAP Legal Software.

• If their templates fail to meet your design requirements, they can create a custom layout for you considering your bank’s standards
• No minimum volume requirements for printing cheques which makes Secure Print flexible and cost-effective

4. Kalamazoo

Kalamazoo is known for printing a million cheques in a single year serving organizations belonging to different industries. From designing your cheques to getting them printed, their check-making software can assist you in streamlining your payments effectively. They also help to get the APCA approval required for printing your own cheques.

• Customize colors and add logos to turn your ordinary cheques into marketing materials
• Reconcile easily through the accounting software integration
• Kalamazoo’s software for cheque printing and mailing protects your cheques from forging, alteration, and other kinds of frauds
• It uses chemical reactant cheque paper, invisible fluorescent fibers, invisible UV ink, thermochromic inks, security audit numbers, and other such features to only print secure cheques
• LEAP Legal Software, QuickBooks, Law Ledger, Nexus, SAGE, Microsoft Money, and Paywell are among the several accounting software systems that can print cheques for

5. PostGrid

PostGrid‘s check printing software can not only create and print your cheques but also get them mailed to the intended recipients. Their easy-to-use software can assist you in all your print and mail activities, making it the best cheque writing software.

• Avoid making errors while writing cheques by eliminating manual effort completely
• Get print and mail fulfillment to stop storing inventory, purchasing expensive equipment, spending hours stuffing envelopes, affixing stamps, and carrying your mail to the post office
• Validate addresses before mailing to avoid cheque thefts and misplacements leading to frauds
• Track your cheques and know about their whereabouts
• Set up multiple accounts to pay seamlessly
• Authorize payments and manage user permissions for added security
• Access payment reports easily
• Customize cheques as per your needs

How to Select the Ideal Cheque Printing and Mailing Software?

1. Integration

Integrating with your accounting software allows you to get rid of manual inputs and uploading files. Select the software that can integrate with the accounting program that you use. This way, all the details can be imported speedily, and you can begin writing your cheques.

2. Editing Options

You should be able to edit your cheque fields and customize them as per your requirements. The software you select must have basic customization options such as adding logos and personalized texts. If you want to print in bulk, make sure that software enables you to print several pages per sheet.

3. Equipment and Inventory

It can be difficult to print cheques through a cheque printing software that has specific printer and inventory requirements. Hence, you should consider something that allows you to print using any printer and ink.

4. Set-up and Installation

You don’t want to spend days setting up and installing cheque writing software. The process should be quick and easy and not require any technical expertise. Select the software program that gets you started within minutes. Moreover, look into the set-up costs, volume requirements, and monthly fees.

5. Security

As we saw above, almost all the cheque writing, printing, and mailing programs have certain security features. Check whether the software is compliant with the necessary rules and regulations and can keep up with your bank’s cheque printing format and standards. Security is the most important factor to consider as cheque frauds are rising.

6. Compatibility

Some software programs might not be compatible with your printer. It is important to check for compatibility before purchasing an online check writing software. You should also note whether it can integrate with your accounting software. Additionally, it should be able to accommodate several bank accounts. Also, if you deal with foreign clients, choose software that can convert foreign currencies easily.

7. Cheque Register

As the name goes, a cheque register keeps a record of all the cheque payments and their particulars. It facilitates record-keeping, reconciliation, and overall accounting processes. Therefore, this feature is a must to have.

8. Other Features

From among all the cheque printing and mailing software we discussed earlier, only PostGrid can help you get your cheques mailed through Australia Post. Print and mail fulfillment is not offered by every software. Therefore, you should look for such additional features, if that’s what you require.

FAQs

1. How does a cheque print and mail software work?
A cheque print and mail software can integrate into your accounting system, from where you can start designing, printing, and mailing cheques in an automated manner.

2. Are the cheques customizable?
Yes, you can customize your cheques by adding brand logos and personalizing content.

3. Does the cheque printing and mailing software use blank or pre-printed stock?
It depends on your requirements whether a blank or pre-printed stock is to be used. The software is capable of printing on both.

4. Will my cheques be sent through mail or email?
You can email your cheques to the recipients if you want to. Otherwise, all cheques are printed and mailed to the right addresses directly.

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The post Cheque Printing & Mailing Software appeared first on PostGrid.

source https://www.postgrid.com.au/cheque-printing-writing-software/

Targeted Direct Mail Lists

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Targeted Mailing Lists for Direct Mail Marketing

Undoubtedly, direct mail marketing is great. Senior citizens have always paid more attention to anything they receive offline. Excitingly, even the younger generation is thrilled by the idea of getting something in the mail. Hence, concentrating on offline communications and winning over prospects is one of the best marketing strategies.

But, there are so many questions regarding direct mail marketing that companies have to tend to. Which audience to target? What should be the message? Which offer will be more effective and appealing to the audience? The first question is more crucial than the other two as it practically answers all the questions. Every company has a targeted audience, viz., educational institutions target parents of young children, healthcare institutions would go for patients, a chair manufacturer would likely target the new homeowners in the area, and so on.

Targeted direct mailing lists make direct mail marketing easier and more effective. They are built as per certain demographics matching the company’s customer profile. Let us understand more about them.

Benefits of Targeted Direct Mail Lists

Higher Relevance

Rather than advertising to the whole market out of which only a fraction is relevant to your business, targeted direct mailing lists give you the opportunity to reach out to a relevant audience.

Cost-Effective

Narrowing down your target audience also means narrowing your marketing costs. Since you advertise only to a few and relevant prospects or customers, it cuts down costs significantly and also enables you to get more responses.

Old Customer Retention

Repeat business and long-term relationships are powerful. Companies can use customer mailing lists and introduce new loyalty programs or send some interesting offers to their existing and old customers.

Personalisation

Personalisation is one of the most important elements of direct mail marketing. It gaps the bridge between the business and its audience. Targeted direct mail lists pave the way for hyper-personalisation. Therefore, you can reach the right segment of the market with the right message.

Precision

Targeted marketing is precise because you precisely focus on a certain group of people. It allows businesses to filter a targeted audience from among an anonymous crowd. Targeted mailing lists allow you to connect with people whose needs meet your offered solutions precisely.

Explore New Markets

Identify and explore new markets through targeted direct mail lists. You can segment lists according to gender, age, location, buying habits, choices, preferences, and more. This way, you can advertise smartly and capture new markets.

Suitable For All Businesses

Every business can use targeted mailing lists, irrespective of their customer profile, size, and industry. There is a wide scope of using such lists as companies can target any group they want. Even a small-scale business can make use of targeted lists because these lists aren’t very long or demand huge campaigns.

Flexibility

Companies using targeted direct mailing lists can be flexible. Since they are conducting small-scale campaigns by marketing to only a small number of prospects, they can change their marketing plans easily and quickly as per the situation.

Types of Targeted Direct Mail Lists

There are many different types of targeted direct mailing lists that can be used by different companies and industries.

New Homeowners Mailing Lists

New homeowners can be targeted by more than one industry. Nearby schools, restaurants, home renovation stores, entertainment centres, and other such businesses can contact new homeowners before their competitors and make them aware of their products and services.

High-Income Households Mailing Lists

Businesses selling high-end products need to target only high-income customers. Their product range is expensive and cannot be afforded by everyone. Therefore, it is sensible to target high-income households, where such businesses have realistic chances of conversions.

Commercial Mailing Lists

Commercial mailing lists are used by B2B companies. They do not sell to individuals and require a list of companies matching their client profiles. Such B2B businesses can obtain commercial mailing lists and conduct account-based marketing campaigns easily.

Customer Mailing Lists

Customer mailing lists are easy to build as companies already have complete details of their customers. All companies should focus on making their old, and existing customers feel special, appreciated, and satisfied. Using customer lists, they can send appreciation letters, postcards with discount codes, and other such things to their customers.

Birthday Mailing Lists

Talking about appreciating customers, businesses can send ‘happy birthday’ postcards to their old and new customers. You can also send birthday greetings to your prospects with a discount or an interesting offer on their first purchase. These things can impress your prospects and also induce them to complete the CTA.

New Parents Mailing Lists

Diapers, toys, children’s wear, baby food items, and cradles are among the various other products that new parents are looking for. They are also looking for services such as healthcare and daycare centres. Companies offering such products and services can make great use of new parents’ mailing lists.

Lifestyle-Oriented Mailing Lists

Lifestyle-oriented lists take the lifestyle of an audience into consideration. Those people who perform yoga are likely to be contacted by yoga instructors, and those people who are into sports are likely to be contacted by gym owners, sportswear brands, and other such businesses.

Car Owners Mailing Lists

Such lists are useful to businesses selling spare parts or offering services such as car washing. Auto-insurance providers also actively look for existing and potential car owners to target.

These are a few of the many examples of targeted mailing lists. Every industry has a different customer profile, though some industries target more than one type of customer and require different types of mailing lists.

Letterbox Advertising

We might have left out geographical mailing lists in the above section, so let us talk about that in brief. Australia Post offers a door-to-door direct mail marketing plan called letterbox advertising. Through letterbox advertising, you can target every address in specific postcodes and localities. It can also be referred to as postcode targeting.

• It is ideal for businesses that want to:
• Save on marketing costs
• Conduct saturated marketing
• Send unaddressed mail
• Conduct direct mail marketing without having mailing lists
• Target residentials

Australia Post allows you to select a suburb, postcode, or even an entire state. You can customise whether you want to deliver to residential or commercial addresses or both. Letterbox advertising leaves very little scope for personalisation. But, it is a good way of conducting marketing campaigns at all-in-one costs and targeting an entire locality under one single campaign.

PostGrid's Targeted Direct Mail Automation Solutions

In order to conduct targeted direct mail campaigns efficiently, companies need to either build or rent targeted direct mailing lists, design personalised direct mail items, and take care of everything from printing to mailing. PostGrid‘s automated direct mail solutions can help you to:

• Build targeted mailing lists from scratch
• Use pre-built templates and create direct mail items
• Conduct variable data printing
• Update and cleanse mailing lists regularly
• Standardise and validate addresses before mailing
• Include traceable features like QR codes and pURLs
• Print and mail speedily
• Track mail
• Measure campaign performance
• Conduct letterbox advertising campaigns
• Get everything done in an automated manner at all-inclusive rates

PostGrid’s print and mail API can handle all your offline communications. Whether it is conducting direct mail marketing campaigns or sending out transactional mail, it can assist you with everything and save you a lot of time and manual effort.

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The post Targeted Direct Mail Lists appeared first on PostGrid.

source https://www.postgrid.com.au/targeted-direct-mailing-list/